PROJECT
NFL Draft 2024 - Welcome To The Team
TYPE
Social content, Photo editing, Graphic design
INFO
As the NFL welcomed new players to their teams, the NFL took the players around an experience that fortified their future career in the NFL. "Welcome To The Team" brought in each player to sit in an NFL locker setup and watch as old former team members welcome them into the team's history.
To give the players a glimpse into their future, I worked with AI artist Josh Teplitz to generate dramatic photos of players in their new uniform, in real-time as they were announced, until they walked into the Welcome room. Due to the wild nature of AI, I had 30 minutes to photo edit and retouch all of the AI mistakes on their faces, jerseys, or backgrounds and then export and send to the projectionist to put up on the LED wall.
To give the players a glimpse into their future, I worked with AI artist Josh Teplitz to generate dramatic photos of players in their new uniform, in real-time as they were announced, until they walked into the Welcome room. Due to the wild nature of AI, I had 30 minutes to photo edit and retouch all of the AI mistakes on their faces, jerseys, or backgrounds and then export and send to the projectionist to put up on the LED wall.
